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Focused on quality products since 1955, Daiwa brings a new level of innovation to fishing. Creating performance-based reels and rods with the best design and materials for the type of fishing ensures that you have what you need at your fingertips when seeking the illusive catch.

The company also provides accessories like lures, tackle and line cutters all designed with the angler in mind. Daiwa makes fishing more enjoyable and increases your chances of success.