Since 1968, Hot Wheels is known for producing collectible die-cast toy cars. Manufactured by Mattel, each Hot Wheels cars are scale representation of various models such as Ford, Chrysler and General Motors. In fact, many automakers have licensed the toy carmaker to make scale models of their automobiles using the original designâs blueprints. They also offer racetrack sets, and the franchiseâs popularity has extended into movies, animations and video games. The toy car manufacturer offers thousands of various models that can be added to a collection. Thus, many Hot Wheels cars are popular among collectors around the world. In the last decade, there has been an increase in the number of adult collectors. It is believed that the collecting craze started in 1995 with the Treasure Hunts series, and that Mike Strauss is considered the father of Hot Wheels collecting. He has published the quarterly Hot Wheels Newsletter since 1986 and was one of the first to unite collectors all over the world. But it is not just the model cars that are gaining popularity among collectors. There are also Hot Wheels accessories like racetracks that could send a car careening into the mouth of a volcano. Its value depends however, on the condition and the year it was released. A lot of people are collecting Hot Wheels car from new castings to Red Lines and everything in between. Thatâs because it is an inexpensive hobby compared to collecting coins, stamp or Barbie.