I must say i am very shocked when i see how gullible new ebay members are and how they are actually easy prey for sellers without any morals. if you check on listings for the following:
you will see that some of them are for an e-book on police auctions. now, 99% of people know they are not going to get the item in the picture for £9.95 and quickly move on. however, there are hundreds and thousands of people getting caught by these scammers every single day!!! who i have tallied as clearing £3000 a day!!!!!
the listing even states that you will only receive an e-book (usually in the title). some listings are even so bold as to say you will not get the item in the picture. the problem is, when you check the listing purchases you will see that some of them have up to 30 sales per item, per day!!!- all usually with less than 10 feedback, and most of them with 0= making it their first ebay purchase.
the same holds true for auctions: i have seen such e-books bid up to £100+ just because the person thinks they will get a brand new x-box. i am not sure of the legal loopholes with such auctions as it is not even misleading information- most of it is plain stupidity on the part of the buyer for 3 reasons:
1. you will never get a plasma tv for £9.95
2. the listing states that the item you are buying is an ebook
3. they DO NOT READ THE LISTING INFORMATION!!!!!
you see an ipod for £10, you read the listing stating its actually for an ebook or where you may be able to get ipods cheap- then you move along without the risk of open-wallet surgery. i hope that every single new ebayer reads this before they bid on a single item as phones, consoles amd ipods are probably some of the most popular items on ebay and hence have the most "luring power" for unsuspecting newcomers.
looking out for the ebay community