Adding Insurance after sale

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When placing insurance as an option when selling an item, it is some time off putting to the person who eventually buys your item as they think its a con! I have thought about insuring the item and refunding cost on arrival of the item and the feedback has been left. A few time I have had items such as stamps dissappear into the nether regions never to be seen again and then having to refund full cost. There are countries I am very reluctant to send to France and USA due to past experiences.So thats what I am trying this option. Anymore ideas?
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