From running an online business I've pretty much always focused on advertising, marketing and networking online - I've only recently started to realise that I've been missing out a great deal.
Offline advertising is hugely important for your business, I don't think that any company should rely solely on one style of advertising.
I have found the most cost effective way to advertise has been through the use of the outdoor mobile billboard, I have enjoyed this item so much that I am now a distributor of them in the UK!
Get up close and personal to potential customers, chat to them, ask them what they want and even give them a flyer - this face to face interaction with potential customers has highlighted a number of things that I could and should be doing - I'd recommend it to anyone running an online business!
Get your business noticed through outdoor advertising
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22 January 2013
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