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What is De-branding ?

De-branding basically means removing awful operator firmware, and replacing it with the manufacturers original firmware.  Hence converting your phone to the full spec as it was intended by the manufacturer. (the way it should be)

What are the benefits of De-branding ?

Once your mobile has been de-branded, you will notice all the menu systems are clearer, un-restricted, and often faster too.  We also use the latest firmware to date, which will hold improvements on your old firmware.  This often removes any software glitches that your phone previously had.  Also some network firmware's prevent you uploading ringtones & pictures via cable, or manually setting your internet homepage, debranding enables you to do this.

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