WANT WIDER LISTING EXPOSURE? TRY THIS EASY TIP

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We are all lazy. We want to buy something. We type a keyword or two into the Search Engine, a list of items pops up, and away we go……. But have you any idea how critical your choice of keyword can be?

SELLERS: If you want to sell well, your listing must be widely seen. Take the trouble to use as many variants of your keywords as possible in your Title / Item Description and your listing will gain wider exposure and, hopefully, a better selling price.

BUYERS: If you want the best buy you must make the right search. Either find a wider selection or a few isolated, unseen, bargains.

Don’t believe it matters? Here are a few random examples:

Searched in All Categories:

Cheese board    108 listings

Cheeseboard       19 listings

Searched in Collectables:

WWII bayonets    53 listings

WW2 bayonets    66 listings

Searched in Tokens:

Co-op    19 listings

Coop       3 listings

Searched in Men’s Jewellery:

Cuff links    1488 listings

Cufflinks     9438 listings

PUT BOTH KEYWORDS IN YOUR TITLE / DESCRIPTION & WIDEN YOUR LISTING EXPOSURE

If you found this suggestion informative you may find a few more ideas in the guide dealing with misspelled keywords. See below.

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