Many people sell websites and web businesses on Ebay and how often have you read......
50,000 Hits in the last 30 days.
DONT BE FOOLED - THIS IS NOT A MASSIVE AMOUNT OF TRAFFIC.
This is why.
First the terminology:
Hits = Files displayed by the server in showing you a webpage. HTML Page....Images embedded...Scripts..videos
Visitor = 1 person
So 1 Visitor could look at 20 pages and generate 1000 hits.
See how easy it would be to get 50,000 hits
In my experience it would only take 20 visitors a day to generate 50,000 hits.
And with the average conversion of a website being about 1% your going to get 6 orders a month (if your lucky)
As an example our website receives 1.3 million hits a day and this is produced by only 5000 visitors.