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Details about  Bold: How to be Brave in Business and Win by Shaun Smith, Andy Milligan...

Bold: How to be Brave in Business and Win by Shaun Smith, Andy Milligan... See original listing
Bold-How-to-be-Brave-in-Business-and-Win-by-Shaun-Smith-Andy-Milligan
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Item condition:
New
Ended:
12 May, 2014 23:18:03 BST
Winning bid:
£0.99
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Postage:
£2.99 Economy Delivery | See details
Item location:
Burnley, Lancashire, None

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Description

eBay item number:
251524240750
Seller assumes all responsibility for this listing.

Item specifics

Condition:
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller's ... Read moreabout the condition
Author:

Shaun Smith, Andy Milligan

Publication Year:

03/04/2011

Subject:

Management, Business, Economics & Industry

Format:

Paperback

Subject 2:

Management & Business: General

Language:

English

ISBN:

9780749463441

See reviews

Detailed item information

Description
Deals with 14 businesses who brave enough to challenge industry norms; they put purpose before profit, go way beyond what customers expect and relentlessly differentiate themselves from everyone else. This title reveals that they share some traits that make them unique and each brand story is told through the words of the executives involved.

Key Features
Author(s)Andy Milligan, Shaun Smith
PublisherKogan Page Ltd
Date of Publication03/04/2011
Language(s)English
FormatPaperback
ISBN-100749463449
ISBN-139780749463441
GenreManagement & Business: General

Publication Data
Place of PublicationLondon
Country of PublicationUnited Kingdom
First Published2011
ImprintKogan Page Ltd
Content NoteIllustrations

Dimensions
Weight578 g
Width157 mm
Height235 mm
Spine20 mm
Pagination336

Description
Author BiographyShaun Smith is founder and partner in the customer experience consultancy Smith+Co which works with leading brands around the world. A thought leader on the subject of customer experience strategy, he has featured many times on CNBC's Ask The Expert programme and together with Andy Milligan is the co-author of the best-selling Uncommon Practice and author of Managing the Customer Experience. Andy Milligan is a leading international consultant on brand and business culture. He has worked for almost 20 years advising major organizations on strategies for brand building, customer experience and internal culture. Andy appears regularly in the media to comment on brand issues and as well as Uncommon Practice, he is co-author of Don't Mess with the Logo and author of Brand it Like Beckham.
PrizesWinner of CMI Management Book of the Year: E-Book Category 2012.

Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Bought but never read so in excellent condition.

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