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From Monopoly to Competition The Transformations of Alcoa, 1888–1986 Smith - Picture 1 of 1

From Monopoly to Competition: The Transformations of Alcoa, 1888-1986 by George David Smith (Hardcover, 1988)

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Alcoa's 'splendid retreat': the rise of the aluminium oligopoly, 1947–1957. Problems involving the technology had to be solved. Capital and a labour force were needed. The most pressing entrepreneurial dilemma was the need to develop markets for what was then a novelty product.