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Managing Major Sports Events: Theory and Practice by Milena M. Parent (Paperback, 2012)

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The hosting of major sporting events can be a key tool in the development of cities and countries around the world. If carried out effectively these events can not only bring prestige to an area but can leave the local population with a legacy of improved infrastructure and facilities. Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports events, from initial bid to post-event legacy. The book draws closely on the authors' personal practical experiences of day-to-day management during the 2010 Winter Olympics in Vancouver, now widely regarded as the gold standard of Olympic organisation. Drawing on the latest research from across multiple disciplines, it covers every key area in the event management process, including: Bidding, leadership and planning Venue implementation Communications (e.g., media, marketing and sponsorship, technology) Functional area considerations (e.g., sport, protocol, security and risk management) Games-time considerations Ceremonies Legacy and sustainability. Each chapter contains a unique combination of theory, practical decision-making exercises and case studies of major sports events from around the world, helping students and practitioners alike to understand and prepare for the reality of executing major events on an international scale. A companion website includes self-test quizzes and flashcards for students, links to 110 useful websites, 173 summary slides, plus 45 essay questions and extended decision-making exercises for lecturers. Managing Major Sports Events: Theory and Practice is an essential textbook for any course on sports event management or international sports management and an invaluable resource for all sport management researchers and professionals.

Product Identifiers

Publisher
Taylor & Francis LTD
ISBN-13
9780415672337
eBay Product ID (ePID)
129218904

Product Key Features

Book Title
Managing Major Sports Events: Theory and Practice
Author
Milena M. Parent
Format
Paperback
Language
English
Publication Year
2012
Genre
Sports
Number of Pages
432 Pages

Dimensions

Item Height
246mm
Item Width
174mm
Item Weight
726g

Additional Product Features

Title_Author
Milena M. Parent
Country/Region of Manufacture
United Kingdom

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Picture 1 of 2

Managing Major Sports Events: Theory and Practice by Milena M. Parent (Paperback, 2012)

All listings for this product

item 1 Managing Major Sports Events : Theory and Practice Paperback Mile

item 2 Managing Major Sports Events: Theory and Practice by

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best-selling in Books

The Psychology of Money by Morgan Housel (Paperback, 2020)

The Body Keeps the Score: Mind, Brain and Body in the Transformation of Trauma by Bessel van der Kolk (Paperback, 2015)

Harry Potter Box Set: Complete Collection by J. K. Rowling (Multiple Copy Pack, 2014)

Atomic Habits: the life-changing million-copy #1 bestseller by James Clear (Paperback, 2018)

The Concise 48 Laws Of Power by Robert Greene (Paperback, 2002)

Twisted Series 4 Books Collection Set by Ana Huang (2022, Paperback)

Atomic Habits by James Clear (Hardcover, 2018)

Save on Books

Knife, Salman Rushdie, Hardback

The Official Highway Code (Paperback, 2022)

The Ultimate Air Fryer Cookbook by Clare Andrews (Hardback, 2023)

You Are Here by David Nicholls You Are Here by David Nicholls You Are Here *New

Brand New Latest Book Dav Pilkey Dog Man 12: The Scarlet Shedder (Hardback)

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