My business, eye4aphoto, developed out of my hobby for photography of Motor Sport and my love of Land Rovers. A few years back, I attended a Land Rover show where I took photographs of people driving shiny new Range Rovers and not so shiny old Land Rovers through water, mud and a variety of other obstacles. When every other driver stopped to ask me when the photos would be available to buy, I realised that a business opportunity had just presented itself.
By the time the next show came along, I had bought and equipped an event trailer and taken on some extra photographers, set up a web-site (www.eye4aphoto.com) and 'eye4aphoto' was born. The business has grown to the point where it has actually got a bit too big for me to continue as a 'sideline' now, as my main career is running a busy Financial Adviser's practice in Suffolk and this summer we will be moving into new office premises due to continued expansion of that business. I will therefore not be able to commit enough time to the photography to do it justice ongoing so I have had to make the painful decision to sell eye4aphoto.
The trailer features a wrap-around worktop inside with plenty of space for printers, computers and other equipment. There is additional high level shelving at either end of the trailer. There are two separate front opening serving hatches that open upwards on gas filled struts to provide a natural sun/rain shelter for your customers.
The trailer is double axle (4 wheels) and is braked. It tows very well and is stable at motorway cruising speed. It has a brand new jockey wheel fitted to the A-frame, a standard ball and socket style tow hitch and standard electrical hook up for lights and indicators. There is a wind down foot at each corner and the unit is very stable when parked and all 4 feet are in position.
The trailer has an exterior electrical hook-up (standard camping and caravanning fitment) feeding six double 13 amp sockets at worktop level and nine multi-position spot lights (GU10 style fittings with low energy spot bulbs fitted). There is a full spec consumer unit with trip switches fitted. All electrics were installed by a professional electrician and the safety sign off paperwork is supplied. The electrics run off 240v mains feed or a suitable generator. (We used Honda generators as they are a pure sine wave supply that does not 'spike' and ruin your computers).
The interior is painted white to keep it light and airy on hot days and it has laminated wood flooring. There is plenty of wall space for mounting sample photos. The trailer door and shutters are alarmed.
As you will see from our web site (which you will take over control of as part of the sale) we cover 4x4 events, our biggest being the annual Land Rover Max show. At a typical 4x4 off-road event, you can expect to take around £1,000 a day on-site, most of which is in cash sales. However, you will need to gear up to take credit and debit cards too, as an increasing proportion of people want to pay by these methods. Events with larger numbers of participants/attendees will generate higher income levels.
Around 90% of your business will be done 'on site' at an event when people are excited about having driven the family 4x4 around a testing off-road course and want to see their vehicle ploughing through the mud or entering a river or lake with a big water splash! The web site is also geared up as an on-line shop and you will take more money in the weeks following an event from on-line sales. The web site accepts paypal and credit card payments using the paypal system. Take a look at www.eye4aphoto.com for full details of how the business and the shop works.
This business is totally portable and could be adapted to cover any type of event: Motorsport events, track day, Steam Engine Rally, Equestrian, school sports day, school prom night, corporate function, University Graduation day, etc. You name the event and you can cover it and sell photographs on site.
As the new business owner, the hosting and codes for the web site will be transferred to you and it is very easy to change the text to reflect the new ownership and to adapt the layout. I do most of my text entry myself, and very rarely have to ask my web hosting company to change anything for me. Their fees and those for the domain name ownership are very reasonable.
I have contact details for 4 staff members who are all great photographers and who can also turn their hand to a bit of printing and customer sales work. Staff were employed on a day rate basis per event and I am sure they would love to work with the new owner.
I can also introduce the buyer to my contacts at the company that runs the biggest UK Land Rover show, which we covered last year. I am sure they would be happy for eye4aphoto to cover the event again in August 2011.
Please note - the business sale does not include photography equipment (cameras, lenses etc) or computers. I have not included these items as the majority of photographers have this equipment already and do not want to be paying extra for someone else's gear (particularly if they use Canon and we use Nikon). The Land Rover Discovery in the photo is also NOT included, so you will need a vehicle with a tow bar.
Items included in the sale are:
Trailer as above
Web site as above
Epson R285 Colour printer with continuous ink system (CIS) fitted x 2
Epson R285 colour printer x 1
Loads of additional ink for printer CIS
Acer TFT flat screen computer monitors x 2
Loads of photo-printing paper in various sizes
eye4aphoto stationery including 'customer cards' (to give out to people you photograph) and business cards
Selection of eye4aphoto t-shirts - various sizes
Hi-viz photographers vests - various sizes
Staff Pass holders and lanyards
Various eye4aphoto event banners and signs
Large metal floor standing exterior signs x 2 (These have removable inserts that can read either 'Off Road Photos' or 'Event Photos' as appropriate to the event you are covering
Huge selection of photo frames (framed prnts are very popular and high profit margin)
Various essential stationery including; Board backed photo print envelopes, card mailing tubes for poster prints, protective card cd/dvd wallets
Desk mounted fan (essential kit in summer)
Bar stools x 2
Sharp cash register - new in box with keys
All in all, if you have your own camera equipment and a couple of PCs, you are ready to go with this exciting and profitable event photography business.
I will be happy to spend an afternoon or a morning with the successful buyer to go through everything, and to give you some hints, tips and contacts. I will also be on the end of a phone if you need any further help in your first few weeks. However, and in answer to all those who have already asked me - no I am sorry, but I will not be available to work with you at your first events. As explained above, I have a busy IFA business to run, which is why eye4aphoto is up for sale.
PLEASE ALSO NOTE THE FOLLOWING PAYMENT TERMS BEFORE YOU BID:
PAYMENT IN FULL WILL BE REQUIRED WITHIN 5 DAYS OF THE END OF THE AUCTION.
PAYMENT BY CASH OR BY BANKERS DRAFT ON COLLECTION ONLY. CASH TO BE £20 NOTES OR LOWER DENOMINATIONS - NO £50 NOTES ACCEPTED.
NO CHEQUES ACCEPTED UNDER ANY CIRCUMSTANCES. NO PAYPAL. NO CREDIT CARDS. NO POSTAL ORDERS OR MONEY ORDERS.
IF PAYING BY BANKERS DRAFT IT WILL BE TAKEN TO MY BANK LOCALLY AND PAID IN SO THAT IT CAN BE VERIFIED AS A GENUINE DRAFT BEFORE YOU WILL BE ALLOWED TO TAKE THE TRAILER AWAY. SORRY - BUT I HAVE BEEN 'HAD' WITH A FAKE DRAFT BEFORE AND CONTRARY TO POPULAR OPINION - A BANKERS DRAFT IS NOT GUARANTEED FUNDS IF IT IS A FAKE ONE! NO DISRESEPECT INTENDED TO ANY GENUINE E-BAYERS, BUT I NO LONGER TRUST ANYONE, SO THE DRAFT WILL BE CHECKED BY MY BANK FIRST. IF YOU ARE GENUINE, YOU WON'T MIND THIS SIMPLE PRECAUTION.
On 20-May-11 at 16:50:57 BST, seller added the following information:
APOLOGIES TO ALL WHO HAVE EXPRESSED INTEREST IN THE AUCTION
I Have just realised that due to a bit of a cock-up on timings on my part, the auction will end in the early hours of Saturday morning and the system will not allow me to change that time or extend it.
SO IF YOU ARE INTERESTED, BUT CAN'T STAY AWAKE UNTIL THEN - PLEASE DON'T FORGET TO MAKE YOUR BID NOW.
Remember, if you don't bid before you go to bed - you won't win it!
And I probably won't be staying up to watch it end, so I will reply to the buyer later on Saturday morning.
Good luck to you all.