Strategic Marketing for Libraries: A Handbook by Victoria L. Young, Elizabeth J. Wood (Hardcover, 1988)

Be the first towrite a review.
Price:
£98.49
Free postage
Estimated delivery Mon, 13 May - Mon, 3 Jun
Returns:
30 days return. Buyer pays for return postage.
Condition:
New
Wood does an excellent job of explaining complicated marketing concepts and providing real-life examples. The title of this book straddles its two parts very nicely. "The title of this book straddles its two parts very nicely.