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About this product
- DescriptionThis work applies the functional theory of political campaign discourse to the 1996 presidential campaign, studying a range of message forms including, television spots, radio addresses and other speeches. Three types of rhetorical strategies are identified: acclaiming; attacking; and defending.
- Author BiographyWILLIAM L. BENOIT is Professor of Communication at the University of Missouri. He has published numerous articles and three books, including Candidates in Conflict: Persuasive Attack and Defense in the 1992 Presidential Debates (1996, with William T. Wells). JOSEPH R. BLANEY is an Assistant Professor of Mass Communication at Northwest Missouri State University. He has published, with Benoit, in The Journal of Communication and Religion. P. M. PIER is a doctoral candidate in the Department of Communication at the University of Missouri. She has published, with Benoit and Blaney, in Communication Quarterly.
- Author(s)Joseph R. Blaney,P.M. Pier,William L. Benoit,etc.
- Date of Publication24/11/1998
- GenreGovernment & Constitution
- Series TitlePraeger Series in Political Communication
- Place of PublicationWestport
- Country of PublicationUnited States
- ImprintPraeger Publishers Inc
- Content Noteblack & white illustrations
- Weight587 g
- Width152 mm
- Height229 mm
- Spine19 mm
- Foreword byRobert E. Denton Jr
- Format DetailsLaminated cover
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