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- Ted Baker Dress£49.99Trending at £83.01
- chi chi london dress£20.00Trending at £37.95
- Moroccan Kaftan Caftan Maxi Dress Embroidery Batwing Arabian Butterfly Farasha£15.99Trending at £18.20
- Long Chiffon Lace Bridesmaid Dresses Formal Party Evening Ball Gown Prom Dress£26.00Trending at £27.76
- Ladies Branded Kangol Everyday YD Stripe Quarter Zip Polo Collar Dress Size 8-18£12.95Trending at £13.11
- LADIES VERO MODA NANNA MAXI DRESS Size - S (W30)£6.99Trending at £10.06
- Womens Eyelet Printed Slogan Mini Dress Shoelace Side Tie Up Slim Party A Top UK£14.39Trending at £14.57
- Womens Eyelet Printed Slogan Mini Dress Shoelace Side Tie Up Slim Party A Top UK£14.39Trending at £14.56
Limited time deals
- UK Womens Holiday Mini Playsuit Ladies Jumpsuit Summer Beach Dress Size 6 - 14£9.99
- UK Womens Holiday Playsuit Romper Ladies Jumpsuit Summer Beach Dress Size 6 - 14£9.99
- PHASE EIGHT BNWT Cindy Crush Dress 12 14 16 18 Floral Pencil Wiggle RRP £140£76.49
- Italian Cold Shoulder Cotton Dress Embroidered Tunic Plus Size 18 20 22 24 26£22.99
- Italian Lagenlook Cotton Baggy Dress Tunic Plus Size 18 20 22 24 26 28 30£24.99
- Italian Top Tunic Blouse Cotton Floral Summer Plus Size 16 18 20 22 24 26£13.99
- Italian Top Tunic Blouse Embellished Lace Lagenlook Plus Size 14 16 18 20£11.99
- Womens Ladies Printed Short Sleeve Skater Swing Dress Cap Flared Tea Plain£7.99
Hot this week
- UK Womens Holiday Mini Playsuit Ladies Jumpsuit Summer Beach Dress Size 6 - 14£7.99744 sold
- Womens Maxi Boho Floral Summer Beach Long Skirt Evening Cocktail Party Dress NEW£5.99539 sold
- UK Boho Womens Holiday Off Shoulder Floral Maxi Ladies Beach Party Dress 6-20£2.75378 sold
- From UK Boho Womens Lace Embroidery Summer Loose Casual Beach Mini Swing Dress£6.99363 sold
- Women Ladies Jersey Long Summer Vest Racer Muscle Back Maxi Dress Plus Size 8-26£2.97343 sold
- Womens Holiday Mini Playsuit Ladies Jumpsuit Summer Beach Dress Size 6 - 14 UK£4.99320 sold
- UK Womens Holiday Playsuit Romper Ladies Jumpsuit Summer Beach Dress Size 6 - 14£7.99316 sold
- UK Boho Womens Holiday Mini Playsuit Dress Summer Party Beach Sundress Jumpsuit£5.49313 sold
- Women Blue Color Spaghetti Strap Backless Hollow Out Casual Dress£11.99
- Women Sexy Low Cut Long Sleeve Bodycon Tulle Full Length Dress Party Evening New£8.04
- Ladies Women Sexy Evening Party Prom Gown Bodycon Off Shoulder Solid Color Dress£12.73
- Backless Solid White Color Sleeveless Strapless Casual Mini Dress For Women£9.05
- Women Fashion Summer Dew Shoulder Chiffon Short Sleeves Party Dress ABB1912£7.19
- Sexy Womens Bandage Party Cocktail Dress Ladies Ruffle Short Sleeve Mini Dresses£7.49
- INDIAN BOLLYWOOD DIWALI CEREMONY WEAR ANARKALI SALWAR SUITS LEHENGA CHOLI BLOUSE£171.40
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Women's dresses come in a vast range of styles, colours and prints. Usually full, knee or calf length, from office parties to formal affairs, there is a dress to suit every occasion and body shape.
The "little black dress" (or LBD) is thought to have gained in popularity thanks to the creations of Coco Chanel in the 1920s. Its neutrality of colour, versatility and universally figure flattering appeal make it a firm favorite still today.
Belle of the ball
Women's formal dresses are always the apparel of choice for a special occasion such as a wedding, ball or prom date. These feminine creations are usually longer or mid length and primarily crafted in materials such as opulent chiffons and silks to classic cottons and synthetic blends. These dresses are designed with a woman's silhouette in mind, with cuts such as Empire line having a fitted bodice ending just below the bustline, to give a high waisted appearance. Many women's formal dresses have eye catching detail such as sheer panels, beading, crystals and metallic thread woven into fabrics for added impact.
Traditionally, cocktail dresses are worn at cocktail parties and black tie occasions. Celebrated French fashion designer Christian Dior was the first to use the term "cocktail dress" in the 1940s to refer to early eveningwear. Historically, the length of this dress was ankle high. However, today it has evolved and many different cuts of dress style fall in this category ensuring they remain the smart choice for more formal social occasions.
Women's party dresses are usually knee length or, if you dare to bare, even higher. They can be sleeved or sleeveless, one-shoulder or strappy, depending on the look you desire. Burlesque and vintage inspired corset dresses make a real fashion statement and the more demure styles of this dress would not look out of place at a ball or prom. If you are looking for more coverage close fitting sheath dresses and bubble dresses can be accessorised to suit.
Keep it casual
A casual dress code is synonymous with comfort. There are many cuts and colours of women's casual dresses to choose from. For balmy summer days maxis, sundresses and hippie inspired boho fashions steal the show, with their skin skimming, floaty fabrics and exceptional level of comfort. If a little more coverage is required jumper dresses, wrap dresses and shirt dresses offer up informal style. In addition, clever cuts such as a figure hugging bodycons or cute wiggle and pencil dresses can cross over from day to night with the late addition of a few well-chosen accessories.