Vintage ski posters celebrate the golden age of skiing, conjuring up snowy peaks, an alpine landscape, the thrill of the slopes, and the romance and glamour of the sport.
Ski posters feature some of the worldâs best loved, and most well known ski destinations, for example: Cortona in Italy, the Bavaria Alpines in Germany, Vosges in France, Saas Fee and Croix in Switzerland, and St. Anton in Austria.
The very first ski is thought to be 8,000 years old, telling us that skiing has been a key part of human survival for a long time. However, the idea of skiing for fun only became popular in the nineteenth century. Rich European families read about the daring exploits of early ski pioneers and were keen to experience the sport first-hand. Soon, ski destinations became fashionable places to visit and be seen. In order to compete with each other, different ski destinations created their own ski poster to help with promotion and to attract visitors.
By the time the very first Winter Olympics took place in the early twentieth century, skiing posters were the done thing by all the best resorts and hotels.
Most people opt to start their ski poster collection with the places they know personally and have fond memories of. With that in mind, the only other key consideration is your budget. Itâs worth remembering that ski posters featuring the most popular resorts are often the priciest.