Cross-Media Promotion by Jonathan Hardy (2010, Trade Paperback)

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ISBN-13: 9781433101373, 978-1433101373. Synergy and intertextuality are explored alongside critical debates about the ?. of cross-promotion.

About this product

Product Identifiers

PublisherLang A&G International Academic Publishers, Peter
ISBN-101433101378
ISBN-139781433101373
eBay Product ID (ePID)115955349

Product Key Features

Number of Pages334 Pages
LanguageEnglish
Publication NameCross-Media Promotion
SubjectBusiness Communication / General, Communication Studies, Business Aspects, Economics / General
Publication Year2010
FeaturesNew Edition
TypeTextbook
Subject AreaArt, Business & Economics, Language Arts & Disciplines
AuthorJonathan Hardy
FormatTrade Paperback

Dimensions

Item Weight18 oz.
Item Length9.1 in
Item Width6.3 in

Additional Product Features

Intended AudienceScholarly & Professional

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