School Communication That Works : A Patron-Focused Approach to Delivering Your Message by Kenneth S. DeSieghardt (2013, Trade Paperback)
Rarewaves Outlet (1415644)
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Author: Kenneth S. DeSieghardt. ·Case studies that show the findings in action, drawn from more than 20 years of research with school districts of all shapes, sizes and levels of wealth. ·Information targeted to special communications situations, such as Hot Topics and Crisis Communications, all focused on how patrons would like their school districts to communicate·A summary of Key Points at the end of each chapter, providing an “at a glance” review of the information shared.