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How I Built This: The Unexpected Paths to Success From the World's Most Inspiring Entrepreneurs by Guy Raz (Paperback, 2020)

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About this product

Product Information

Based on the number one business rated podcast, How I Built This with Guy Raz, is a manual for success offering priceless insights and inspiration from the world's top entrepreneurs on how to start, launch, and build a successful business. Award-winning journalist Guy Raz has interviewed more than 200 entrepreneurs from across the globe to uncover the amazing true stories behind their success. In How I Built This, Guy Raz shares lessons for every entrepreneur's journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. For anyone who has ever wondered how the best became the best - and wants to join them - How I Built This offers a step-by-step guide as to every turn, success, set back and challenge that entrepreneurs face, and equips every would-be entrepreneur with the map and compass for navigating the unexpected path to success. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality. Along the way, readers will learn how: * The founders of Airbnb bootstrapped long enough to turn their business into a success. * James Dyson learnt from his mistakes to protect what he had built * Reed Hastings developed the unique company culture at Netflix. * Five Guys burger chain harnessed the power of word of mouth. * What Tim Brown's Allbirds trainers in New Zealand can teach us about the value of the mantra: iterate, iterate, iterate

Product Identifiers

Publisher
Pan Macmillan
ISBN-13
9781529026306
eBay Product ID (ePID)
6046686141

Product Key Features

Book Title
How I Built This: the Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs
Author
Guy Raz
Format
Paperback
Language
English
Topic
Business, Opinion of the People
Publication Year
2020
Type
Textbook
Number of Pages
320 Pages

Dimensions

Item Height
233mm
Item Width
154mm
Item Weight
400 g

Additional Product Features

Title_Author
Guy Raz
Country/Region of Manufacture
United Kingdom

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