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Strategic Management: Concepts and Cases: International Edition by Fred R. David (Paperback, 2004)

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Author: Fred R. David ISBN 10: 0131276751. Published On: 2004-10-01 SKU: 8765-9780131276758. Will be clean, not soiled or stained.

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For undergraduate courses in Strategic Management, Strategy, and Business Policy. The tenth edition of Strategic Management is a current, well-written strategic management textbook with the most up-to-date compilation of cases available. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter-globalization, the natural environment, and e-commerce. 46 Experiential Exercises, and 43 cases are included.