Organization happens in the act of working with others to accomplish a desired future state. It can happen through intentionally designed activity, spontaneous improvisation, or some combination of the two, but it always requires coordinated effort. This Very Short Introduction provides a lively and thought provoking introduction to the topic.
Mary Jo Hatch is an organization theorist doing research, teaching, and consulting in the areas of organizational culture, identity, and corporate branding. She has worked with, and studied, many companies including LEGO Group, Novo Nordisk, Johnson & Johnson, and Nissan. She has written or co-authored several books including Organization Theory: Modern, Symbolic and Postmodern Perspectives (2nd edition 2006, Oxford University Press), The Three Faces of Leadership: Manager, Artist, Priest (2005, Blackwell Publishing), and most recently, Taking Brand Initiative: How Corporations Can Align Strategy, Culture and Identify through Corporate Branding (2008, Jossey-Bass/Wiley).
Mary Jo Hatch
Oxford University Press
Date of Publication
Business, Accounting & Vocational: Textbooks & Study Guides