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About this product
- Author(s)Arnold Steenbeek,Gerbrand Rustenburg
- PublisherWolters-Noordhoff B.V.
- Date of Publication27/08/2013
- GenreBusiness, Accounting & Vocational: Textbooks & Study Guides
- Place of PublicationGroningen
- Country of PublicationNetherlands
- ImprintWolters-Noordhoff B.V.
- Weight907 g
- Width174 mm
- Height246 mm
- Spine0 mm
- Table Of Contents1. The Sales Manager in a Changing Environment 2. Strategic Sales Planning 3. Sales Forecasting 4. Customer Relationship 5. Organization and Planning of the Sales Team 6. Account 7. Exhibition Management 8. Business Economical Aspects of Sales Management 9. Sales Leadership 10. Sales Coaching and Training 11. Sales Skills 12. Aspects of Internationalization
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