Sales and Marketing: Learn What You Need in 2 Hours by Scott L. Girard, Michael F. O'Keefe, Marc A Price (Paperback, 2013)

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Many novice entrepreneurs have little more than a brilliant idea and a pocketful of ambition. They may not be born sales and marketing gurus. In a two-hour read, it walks you through the essentials of sales and marketing any product or service in a reader-friendly way.
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