Leisure activities undertaken in nature are immensely popular. This book examines the new serious leisure concept of nature challenge activity (NCA), exploring how NCA unfolds in an aesthetically appealing natural environment with implications for consumption and environmental sustainability.
LEE DAVIDSON Senior Lecturer in the Museum & Heritage Studies programme at the Victoria University of Wellington, New Zealand, were she has been teaching courses in leisure studies, visitor experience and research methods since 1998. She has published journal articles, book chapters and conference papers on mountaineering, natural heritage, visitor studies, sustainable tourism and outdoor education. ROBERT A. STEBBINS, FRSC, is Faculty Professor in the Department of Sociology, University of Calgary, Canada. His academic career spans 47 years, 37 of which have been devoted to studying leisure. He has written 37 books, the most recent being Leisure and Consumption: Common Ground, Separate Worlds.