The lowest-priced, brand-new, unused, unopened, undamaged item in its original packaging (where packaging is applicable).Packaging should be the same as what is found in a retail store, unless the item is handmade or was packaged by the manufacturer in non-retail packaging, such as an unprinted box or plastic bag.See details for additional description.
In a world where there is increasing choice for just about every kind of product and service, winning and holding the best customers is key to the success of any business. Customer Relationship Management, or CRM, is a concept that senior managers in any kind of business ignore at their peril.
DR JOHN A. MURPHY is Abbey National Visiting Professor in Service Quality at the Manchester Business School. Professor Murphy combines the roles of academic and international consultant specialising in service quality management and customer retention. He has held a series of senior management positions both in Ireland and the UK. He is currently a non--executive director of Total Research, the London--based European operation of the International Strategic Market Research Company, headquartered in Princeton, New Jersey, USA. At Manchester Business School, he has established a unique cohort of PhD scholarship students in conjunction with leadig UK companies. These students are specializing in service quality/customer retention research with an emphasis on issues that have a practical relevance to industry. This is the largest doctoral research group in this specialist area in Europe. He is contributor to the MBA Programme and directs the Best in Quality Case Study Conference Programme. He is a regular contributor to the Management and Executive Development programmes of the MBS Executive Centre. He holds five professional fellowships and is a member of the International Academy for Quality, whose members are chosen from the most active protagonists in quality in the world. John Murphy is a Food Science graduate of University College, Cork and has a Mastera s degree in Science from Trinity College, Dublin, and Doctor of Philosophy degree from the University of Ulster, Ireland.