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Examines when, why, and how presidents talk about the economy, and whether the president's economic rhetoric matters. This book demonstrates conclusively that such presidential words do matter. It concludes that rhetoric is indeed a tool of presidential leadership that can be used unilaterally to affect a range of political and economic outcomes.
B. Dan Wood is professor of political science at Texas A&M University and the coauthor of Bureaucratic Dynamics: The Role of Bureaucracy in a Democracy .