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About this product
- DescriptionAchieving success in the global marketplace is now a little easier thanks to this practical and comprehensive guide.
- Author BiographyBruce D. Keillor, PhD, is associate professor of marketing and international business at Youngstown State University, Youngstown, OH.
- Author(s)Bruce D. Keillor
- Date of Publication15/11/2011
- GenreManagement & Business: General
- Place of PublicationWestport
- Country of PublicationUnited States
- ImprintPraeger Publishers Inc
- Content Noteblack & white illustrations, black & white tables
- Weight476 g
- Width156 mm
- Height235 mm
- Spine23 mm
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