Having first kept birds since i was 12 i was alarmed at the amount of supplements that we feed them. The cases of overdosing and lethargy was causing your valuable pets and breeding stock to breed less and live shorter. After 5 years of taking leading products apart and with the help of an avian biochemist we decided that paying for ineffective products and fillers was nothing short of scandalous at a time when as a fancier every penny counted.
Taking an 'inside out' approach to birds well-being we created a world class and proven range of products that then went to independent fanciers to test and report back on the effect with a plan to launch the following year. With overwhelming reports of increased vigour, fertility (+80%) and baron cock-birds that had been infertile for 3 years now raising young we decided that amongst demand to launch the product at the UK world show- we now ship to 12 countries
All of the products are unique, food grade and are without hype