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The denim brand Firetrap features edgy, sexy and urban items from British designers, suitable for wearing every day. The range of jeans varies from skinny, straight, boot cut and comfort to coloured denim and tapered jeans, with something for everyone.

Firetrap collections also feature leather jackets, T-shirts, dresses, shoes, accessories and more, so you can create a complete look. Celebrate London life by dressing in the same brand as Laura Whitmore and members of JLS and Sunday Girl.