Avoiding Fake Swarovski Crystals and Jewellery

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Hi there,

I have been making jewellery for over 10 years and recently embarked upon a small ebay business venture selling my own designs and handcrafted jewellery.

When I started to do a bit of research to see what products people were buying I was shocked to find the number of sellers trying to pass off cheap low quality beads as Swarovski Crystal. Swarovski is renowned around the world for its ability to finely cut quality crystal and is a favourite of many well known designers. Swarovski have a number of copyrighted cuts such as "zillion" which have come about as a result of huge investments in research and technology.

So how can you avoid being ripped off.
- not always by feedback (although this is where I start my research on any seller)
- If it looks much cheaper than similar products then this should be "ringing bells" - Swarovski Crystal is not cheap. 
- If the seller has a lot of products then they will almost certainly be purchasing the crystal in Swarovski Labelled Factory Packs. These packs have specified numbers of crystals dependant upon the size / style and have silver leaf style writing on the package. Ask the seller to send a pic at the side of one of his/her products. Some sellers show these in their listings. Try to ascertain if the seller is the owner of the photo though. ie Does the background match that of other photos.  
- Compare product photos with more expensive listings. Are there any obvious differences?
- Does the seller guarantee the authenticity of the Swarovski brand or just use it in their title to boost views?
- Does the seller offer a returns policy?

Dont Worry! There are a number of genuine sellers of Swarovski crystal on ebay including ourselves.We also offer a 14 day no quibble guarantee. If you arent 100% satisfied just return them for a full refund. 

If you found this guide useful please tick yes!

Many thanks!

Maggy
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