I used to think that telescopic sights were a very expensive item, and so they were untill I discovered the chinese. Before, I was buying from local gunshops and paying well over the odds. Now with the event of E-bay, I can order a scope direct from China and get a quality scope at a fraction of the price in the shops.
To any shooter I would say have a look in the shop then see how much less you pay for the SAME item. It will shock you how much English shops are making.
Industry China and Merchant 211 are both great to deal with and despatch pretty quick as well.