Pull out all the stops on your next night out on the town by wearing this sensual and exciting DKNY Pure women's fragrance. Alluring but not overpowering, this floral eau de parfum fragrance combines aromatic oils and perfumes to create a memorable aroma. The DKNY brand features a line of scents with style and attitude. Speaking to the core essence of femininity, DKNY scents leave a lasting impression. Suitable for everyday wear, apply this Eau de Parfum lightly for day and more generously when dressing up. Comes in a handy 30 ml / 1.0 fl oz size to pop into any bag. It holds plenty of scent but is small enough that it won't take up precious space in the bag. Make this all-day fragrance a beauty essential for the workday or the weekend. The fragrance is dominated by floral notes, which appeal to the inner romantic with an alluring, yet gentle scent evoking fresh blooms.