Health Communication Research Measures by Do Kyun Kim, James W. Dearing (Paperback, 2015)

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This volume presents state-of-the-art reporting on how to measure many of the key variables in health communication. While the focus is on quantitative measures, the editors argue that these measures are centrally important to the study of health communication. The chapters emphasize constructs, scales, and up-to-date reports and evidence about key social science constructs and ways of measuring them, whether your interest is in patient-provider dyadic communication, uncertainty management, self-efficacy, disclosure, social norms, social support, risk perception, health care team performance, message design and effects, health and numerical literacy, communication satisfaction, social influence and persuasion, stigma, health campaigns, reactance, or other topics. Students, researchers, and policymakers will find this book an accessible resource for planning and reviewing research studies and proposals.

Product Identifiers

Publisher
Peter Lang
ISBN-13
9781433129025
eBay Product ID (ePID)
223902482

Product Key Features

Author
Do Kyun Kim, James W. Dearing
Publication Name
Health Communication Research Measures
Format
Paperback
Language
English
Subject
Medicine, Marketing
Publication Year
2015
Type
Textbook
Number of Pages
309 Pages

Dimensions

Item Height
225mm
Item Width
150mm
Volume
12
Item Weight
420g

Additional Product Features

Series Title
Health Communication
Country/Region of Manufacture
United States
Editor
James W. Dearing, Do Kyun Kim

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Health Communication Research Measures by Do Kyun Kim, James W. Dearing (Paperback, 2015)

All listings for this product

item 1 Health Communication Research Measures by Do Kyun Kim, James W. Dearing...

item 2 Health Communication Research Measures - 9781433129025

item 3 Health Communication Research Measures 12, , Pap

item 4 Health Communication Research Measures. Kim, Dearing 9781433129025 New**

item 5 Health Communication Research Measures by Gary L. Kreps 9781433129025

item 6 Health Communication Research Measures (Paperback 2015)

item 7 Health Communication Research Measures, Paperback by Kim, Do Kyun (EDT); Dear...

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

The Falsification of History: Our Distorted Reality by John Hamer (Paperback, 2013)

Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss, Tahl Raz (Paperback, 2017)

The Psychology of Money: Timeless lessons on wealth, greed, and happiness by Morgan Housel (Paperback, 2020)

Die with Zero: Getting All You Can from Your Money and Your Life by Bill Perkins (Paperback, 2021)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)

Save on Adult Learning & University

Ten Years To Save The West: Lessons from the only conservative in the room by Li

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