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Marketing Functions of JJB Sports von Sunil Singh (2011, Taschenbuch)

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About this product

Produktinformation

Research Paper (undergraduate) from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, Coventry University (Coventry Business School), course: MBA, language: English, abstract: The research paper is aimed towards understanding the marketing functions and the marketing strategy of JJB sports plc based in UK. To analyse the business orientation of the company, the author has conducted product, sales and marketing strategy research. Porters 5 forces analysis has been conducted to analyse the competitive advantage of the company. A 4'P analysis has been done to understand the marketing mix of the company. finally a SWOT analysis has been conducted to understand the strengths and weaknesses of the company.

Produktkennzeichnungen

ISBN-10
3640943570
ISBN-13
9783640943579
eBay Product ID (ePID)
161063077

Produkt Hauptmerkmale

Produktart
Lehrbuch
Sprache
Englisch
Anzahl der Seiten
40 Seiten
Verlag
Grin Verlag
Publikationsname
Marketing Functions of Jjb Sports
Autor
Sunil Singh
Format
Taschenbuch
Erscheinungsjahr
2011

Zusätzliche Produkteigenschaften

Hörbuch
No
Inhaltsbeschreibung
Paperback
Item Length
21cm
Item Height
3mm
Ausgabe
Ausgabe Nr. 2 des Jahres 11
Item Width
14cm
Buchreihe
Akademische Schriftenreihe Bd. V173881
Item Weight
73g