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Project Stakeholder Management by Pernille Eskerod, Anna Lund Jepsen (Paperback, 2013)

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Carrying out a project as planned is not a guarantee for success. Projects may fail because project management does not take the requirements, wishes and concerns of stakeholders sufficiently into account. Projects can only be successful through contributions from stakeholders. And it is the stakeholders that evaluate whether they find the project successful - an evaluation based on criteria that go beyond receiving the project deliverables. More often than not, the criteria are implicit and change during the project course. This is an enormous challenge for project managers. The route to better projects, say Pernille Eskerod and Anna Lund Jepsen, lies in finding ways to improve project stakeholder management. To manage stakeholders effectively, you need to know your stakeholders, their behaviours and attitudes towards the project. The authors give guidance on how to adopt an analytical and structured approach; how to document, store and retrieve your knowledge; how to plan your stakeholder interactions in advance; and how to make your plans explicit, at the very least internally. A well-conceived plan can prevent you from being carried away in the 'heat of the moment' and help you spend your limited resources for stakeholder management in the best way. To make this plan, you need to agree on the objectives of your stakeholder strategy and ways to achieve them. Project Stakeholder Management offers tactics and tools founded on established marketing communications theory as well as strategic management for doing just that. This book is part of Gower's Fundamentals of Project Management Series.

Product Identifiers

Publisher
Taylor & Francis LTD
ISBN-13
9781409404378
eBay Product ID (ePID)
138740003

Product Key Features

Author
Pernille Eskerod, Anna Lund Jepsen
Publication Name
Project Stakeholder Management
Format
Paperback
Language
English
Subject
Management
Publication Year
2013
Type
Textbook
Number of Pages
120 Pages

Dimensions

Item Height
234mm
Item Width
156mm
Item Weight
272g

Additional Product Features

Title_Author
Anna Lund Jepsen, Pernille Eskerod
Series Title
Fundamentals of Project Management
Country/Region of Manufacture
United Kingdom

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Project Stakeholder Management by Pernille Eskerod, Anna Lund Jepsen (Paperback, 2013)

All listings for this product

item 1 Project Stakeholder Management (Fundamentals of Proje... | Book | condition good

item 2 Project Stakeholder Management

item 3 Project Stakeholder Management by Pernille Eskerod 9781409404378 | Brand New

item 4 Project Stakeholder Management (Fundamentals of Project - Paperback NEW Eskerod,

item 5 Project Stakeholder Management by Pernille Eskerod (English) Paperback Book

item 6 Project Stakeholder Management Pernille Eskerod New Book 9781409404378

item 7 Project Stakeholder Management (Fundamentals of, Eskerod, Jepsen..

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss, Tahl Raz (Paperback, 2017)

The Falsification of History: Our Distorted Reality by John Hamer (Paperback, 2013)

Die with Zero: Getting All You Can from Your Money and Your Life by Bill Perkins (Paperback, 2021)

Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Clean & Green: 101 Hints and Tips for a More Eco-Friendly Home by Nancy Birtwhistle (Hardcover, 2021)

Save on Adult Learning & University

Bold Beans: Beautiful, Brilliant and Exciting Recipes by Amelia Christie-Miller

This Is Why You Dream: What your sleeping brain reveals about your waking life b

The Concise Laws of Human Nature by Robert Greene Paperback, English

Zero to One: Notes on Start Ups, or How to Build the Future by Thiel, Peter The

Staring At The Sun: Being at peace with your own mortality by Irvin Yalom

Why We Get Sick (Paperback) by Bikman & Benjamin

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