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Social Cognition: Understanding Self and Others by Gordon B. Moskowitz (Paperback, 2004)
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Social Cognition : Understanding Self And Others, Paperback by Moskowitz, Gordon B., ISBN 1593850859, ISBN-13 9781593850852, Brand New, Free P&P in the UK Written in a personable, accessible style, this textbook for undergraduates focuses on the mental processes involved in perceiving and responding to other people in the social environment. Moskowitz (psychology, Lehigh University) discusses these processes and examines specific types of personal bias and subjectivity, individual differences, construct accessibility, distortions in perception stemming from expectancies, and stereotypes learned from experience and culture. Annotation ©2004 Book News, Inc., Portland, OR ()