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e-Marketing Strategies: The Hows and Whys of Driving Sales Through e-Commerce by Frank Fiore (Paperback, 2000)

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About this product

Product Information

Selling anything, anywhere, anyway, anytime, and at any price will be the norm of doing business on the Net. To do that, businesses will have to understand the new Rules of the Road that apply to e-marketing. This book will give those responsible for creating marketing strategies for their e-business an understanding of how to position, price and promote their company to online consumers within the changing nature of the Internet. e-Marketing Strategies is the first book to cover all cutting-edge aspects and give a complete overview of e-marketing including: dynamic pricing, shopping bots, and wireless purchasing.

Product Identifiers

Publisher
Pearson Education (US)
ISBN-13
9780789724755
eBay Product ID (ePID)
91216216

Product Key Features

Author
Frank Fiore
Publication Name
E-Marketing Strategies: the Hows and Whys of Driving Sales Through E-Commerce
Format
Paperback
Language
English
Subject
Computer Science, Management, Business
Publication Year
2000
Type
Textbook
Number of Pages
320 Pages

Dimensions

Item Height
231mm
Item Width
185mm
Item Weight
520g

Additional Product Features

Title_Author
Frank Fiore
Country/Region of Manufacture
United States

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e-Marketing Strategies: The Hows and Whys of Driving Sales Through e-Commerce by Frank Fiore (Paperback, 2000)

Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

The Falsification of History: Our Distorted Reality by John Hamer (Paperback, 2013)

Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss, Tahl Raz (Paperback, 2017)

The Psychology of Money: Timeless lessons on wealth, greed, and happiness by Morgan Housel (Paperback, 2020)

Die with Zero: Getting All You Can from Your Money and Your Life by Bill Perkins (Paperback, 2021)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)

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About this product

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Additional Product Features