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Marketing in the Emerging Markets of Latin America by Marin Alexandrov Marinov (Hardback, 2005)

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About this product

Product Information

Marketing in the Emerging Markets of Latin America provides a much needed analysis of business and marketing in Latin America. The book highlights the diverse characteristics of the Latin American business and marketing environment and the dynamic nature of regional and country markets. Addressing a broad variety of historical, political, ecomic, social, cultural and legal issues, the book offers unique insights into the ermous opportunities and challenges the region presents for implementing effective marketing strategies. The book is an extremely valuable resource for academics, practitioners and anyone interested in doing business in or with Latin America.

Product Identifiers

Publisher
Palgrave USA, Palgrave Macmillan
ISBN-10
1403947511
ISBN-13
9781403947512
eBay Product ID (ePID)
95516223

Product Key Features

Author
Marin Alexandrov Marinov
Format
Laminated Cover, Hardback
Language
English
Subject
Sales & Marketing
Type
Textbook

Dimensions

Weight
415g
Height
216mm
Width
140mm

Additional Product Features

Place of Publication
Gordonsville
Spine
15mm
Content Note
Biography
Author Biography
Fernando Robles George Washington University, USA
Date of Publication
28/10/2005
Genre
Sales & Marketing
Country of Publication
United States

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Marketing in the Emerging Markets of Latin America by Marin Alexandrov Marinov (Hardback, 2005)

Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss, Tahl Raz (Paperback, 2017)

Die with Zero: Getting All You Can from Your Money and Your Life by Bill Perkins (Paperback, 2021)

Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Clean & Green: 101 Hints and Tips for a More Eco-Friendly Home by Nancy Birtwhistle (Hardcover, 2021)

11+: Bond 11+ Assessment Papers Book 2 9-10 years bundle by Various (Paperback, 2021)

Save on Adult Learning & University

This Is Why You Dream: What your sleeping brain reveals about your waking life b

Zero to One: Notes on Start Ups, or How to Build the Future by Thiel, Peter The

Why We Get Sick (Paperback) by Bikman & Benjamin

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About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features