Jordan 1 Jester XX Laced Low Fossil W
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The 2019 Jordan 1 Jester XX
The Air Jordan 1 is the trainer that started it all, marking the beginning of the most iconic lineage of trainers in history. In many ways, it's responsible for launching modern-day trainer culture as a whole - and it almost didn't happen.
History of Air Jordan 1
As the story goes, the year was 1984, and Chicago Bulls' rookie Michael Jordan was a hot commodity for endorsement deals, with trainers naturally being paramount.
Jordan had just come off a stellar college basketball season at the University of North Carolina. He wore Converse and was a personal fan of Adidas, so he took meetings with both companies, but they never reached a deal. It seems strange today, but at the time, Michael Jordan hated Nike - so much so that he refused to take a meeting with them.
He was persuaded by his mother, Deloris Jordan, to visit the Nike campus in Oregon and listen to their pitch. His plan was to go through the motions to appease his parents and agent but he ultimately left with a contract unlike any other.
Rather than walking in the shadows of established athletes like Magic Johnson and Larry Bird (which may have been the case had he signed elsewhere), Michael Jordan shone in the Nike limelight. He was paid more than any other athlete with a trainer endorsement at the time. Nike made him the face of its growing presence in basketball, and gave him his own trainer line - called Air Jordan.
Jordan 1 Jester XX Low Beige 2019
The Air Jordan 1 Jester XX is a premier women's trainer that built on the legacy of the Air Jordan 1 in terms of material integrity and athletic performance. Released on 22 August 2019, the Nike Jester XX beige trainer features the Swoosh logo signature of the Nike brand on the side, just above a chunky midsole with a unique jagged "teeth" pattern. Further, the Air Jordan 1 Jester XX Low trainer prioritizes lightweight materials with a rubber outsole and a low-laced structure. The Air Force 1 Jester XX Bio Beige pink aesthetic of this colourway brings the package together into a visually distinct and functionally sound take on the Air Jordan line.
