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The British response to Barbie, Sindy the doll first arrived in the 60s from Pedigree Dolls & Toys. Fashion-forward yet with a family-friendly 'girl-next-door' appearance, she quickly became one of the most popular toys in the United Kingdom.

For over fifty years, Sindy maintained her popularity by marketing directly to teenage girls in the UK with its ever-changing fashion trends and continued to enjoy her success in the country.