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        Empowering Consumers in the Green Transition Directive

        The EU Directive for Empowering Consumers in the Green Transition (ECGT) provides rules for business sellers selling consumer goods in the EU, which includes rules for how product guarantees are displayed, and making environmental claims.

        Business sellers offering to sell any consumer goods to buyers in the EU need to ensure their listings comply with ECGT requirements. This may include providing information necessary to display the Durability Guarantee, where applicable. Additionally, eBay will add the EU Legal Guarantee to eligible listings.

        Listings that don’t meet the ECGT requirements may be hidden until the necessary information is added or updated.

        Durability Guarantee

        Under ECGT, the Durability Guarantee informs EU consumers about the protections offered by the producer before purchasing an item.

        Producers may voluntarily provide a Durability Guarantee free of cost on an entire product for a period of time greater than 2 years.

        If the Durability Guarantee is available from the producer, business sellers need to add the relevant information about the item they’re selling to their listing. Here’s how:

        1. Start a new listing or go to an existing listing.
        2. Choose the product category.
          • The Durability Guarantee fields will only appear for listings in eligible ECGT categories and for listings targeting EU buyers
        3. Go to Item Specifics and enter the Brand and Model (or model identifier) of the product.
        4. In the Durability Guarantee field, enter the value in whole years, from 3 to 99 years.
        5. Select Save.

        Once you’ve added the information, eBay will ensure the Durability Guarantee is displayed to buyers in the EU.

        EU Legal Guarantee

        The EU Legal Guarantee informs consumers of their legal rights when making a purchase, including when goods are faulty or not as described. eBay will automatically add the EU Legal Guarantee to all the eligible listings of business sellers.

        Listing requirements

        In addition to the Durability Guarantee and EU Legal Guarantee, ECGT also means that your listings must not include any misleading environmental claims.

        For example, this means you can't include misleading information about sustainability, durability, repairability, or the environmental benefits of an item.

        Helpful links

        The information provided here does not provide a complete summary of ECGT requirements, and does not constitute legal advice. To help ensure you understand and comply with the legal requirements of ECGT, we recommend you consult with your legal advisor.

        For more information about how ECGT may affect your selling on eBay, see the helpful links below:

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