Seller Hub gives you useful data and recommendations to help you grow your eBay sales.
Seller Hub tools
Seller Hub gives you tools to:
- Manage your listings – You'll find all the listing, reporting, and order management functionality here
- Monitor your business – You can create custom dashboards to track listing activities, sales, costs, traffic data, and more
- View payouts – You can view previous payouts, find out when you'll receive your next payout, and check if you've any funds on hold
- Analyse business performance – You'll receive personalised insights, as well as tips to improve your business
If you have an eBay Shop, you'll manage your Shop and access all the features of Discounts Manager or Promoted listings from Seller Hub.
Tip
You can personalise your Seller Hub to suit you. Simply select the Customise link to adjust what you see on each page.
Using Seller Hub
Simply go to Seller Hub - opens in new window or tab and sign in using your eBay username and password. You'll need to have had at least one sale to use Seller Hub.
The Seller Hub overview page summarises all you need to know about your selling activity, and by selecting the different tabs listed below you'll access a range of different tools and data:
- Overview – See a summary view of your Tasks, Orders, Listings, and Feedback, along with access to frequently used actions and selling tools
- Orders – Take action on orders, including printing postage labels and uploading tracking. You can also review past orders and set up rules for managing returns
- Listings – Create and manage listings, individually or in bulk. You can also manage listing templates and create business policy settings
- Marketing – Use our tools to build your brand, attract more buyers, and sell more per visit (available to Shop subscribers only)
- Advertising – Create and manage advertising campaigns to reach more buyers and drive sales
- Shop – Manage all aspects of your eBay Shop, including your shop categories, newsletter, shop layout, and subscription. Review your traffic stats and get tips on optimising your Shop's performance
- Performance – Understand your business performance through detailed information on sales, selling costs as a percentage of sales, traffic, buyer traffic source, and more. Select the data on the page to drill into in-depth charts and graphs
- Research – Get advice for improving your listings, sourcing, pricing, and restocking
- Payments – The Payments tab in Seller Hub helps your keep track of all the payputs you receive from your eBay transactions. For more information, see our article on Using the Payments tab in Seller hub
- Reports – Optimise your business with file based (CSV/XLSX) reports & templates. Get detailed information about your business, and upload new information in bulk. Try Reports - opens in new window or tab
You can find out more about Seller Hub in our Seller Centre - opens in new window or tab.
Seller Hub orders download report
The orders report is a CSV (comma-separated) file that contains all of the data that appears on the Seller Hub Manage orders page and more, including a new field showing how much tax eBay collected and remitted for each transaction.
You can easily download the orders report from the Manage orders page by selecting Download report at the top right of the table. This will download all orders in your current results set (e.g. If you have 2,460 orders in your results set, this will download 2,460 orders).
Tip
You can also choose to only download individual orders by ticking the boxes next to them and choosing More > Download selected.
If you previously downloaded your orders into CSV files using File Exchange or Selling Manager, you'll find the new report is a little different. Columns have been rearranged, with some being added and some removed. Some column titles have also been updated.
Below, you can see the columns that are in the new orders report plus highlights of what's new in comparison to File Exchange and Selling Manager. Column titles in bold are either new columns, or have been renamed.
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Column title
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What’s new
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Sales record number
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Order number
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Buyer username
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Buyer name
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Buyer email
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Buyer note
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Buyer address 1
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Buyer address 2
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Buyer city
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Buyer county
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Buyer postcode
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Buyer country
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Buyer tax identifier name
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Buyer Tax Identifier Name indicates the type of tax identification being used for the buyer.
Possible values: VATIN
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Buyer tax identifier value
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Buyer Tax Identifier Value indicates that the taxpayerId value. Example: VATIN number, which is the value-added tax identification number for the buyer.
Possible values: 1234566
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Post to name
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Post to phone
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Post to address 1
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Post to address 2
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Post to city
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Post to county
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Post to postcode
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Post to country
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Item number
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Item title
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Custom label
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Sold via promoted listings
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Quantity
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Sold for
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Postage and packaging
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Item location
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Item Location indicates the geographical location of the item (along with the value in the country field). This field provides city, province, state, or similar information.
Possible values: Zip Code, City, State, Country
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Item postcode
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The postcode of the physical location of the order line item.
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Item country
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The two-letter ISO 3166 code representing the country of the address.
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Included VAT rate
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eBay Collect And Remit Tax Rate
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The rate used to calculate the tax amount. (SalesTaxpercentage).
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eBay Collect And Remit Tax Type
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The type of tax collected for the transaction Includes types such as VAT, IST, etc.
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eBay reference name
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eBay Reference Name indicates the VAT tax type, which will vary by country/region
Possible values: IOSS (or) OSS for EU, VOEC for Norway
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eBay reference value
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eBay Reference Value is the VAT identifier number (VATIN), which will vary by country/region.
Possible values: IOSS ID (1234567890123456), Norway VOEC NO: (12345..)
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Tax status
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Tax Status indicates if tax is paid.
Possible values: VAT Paid
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Seller collected tax
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eBay collected tax
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Electronic waste recycling fee
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Applies to US site only (ebay.com)
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Mattress recycling fee
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Applies to US site only (ebay.com)
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Battery recycling fee
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Specific state legislatures have written laws that require retailers to collect a battery recycling fee on sales of new and used lead acid batteries.
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White goods disposal tax
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Specific state legislatures have written laws that require retailers to collect a tax for every new white goods item sold by a retailer and sent into the state – e.g. ovens, refrigerators, heaters, washers, etc.
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Tire recycling fee
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Specific state legislatures have written laws that require retailers to collect a fee designated towards tyre recycling.
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Additional fee
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See Paying tax on eBay purchases for more information
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Total price
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eBay Collected Tax included in total
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If the value is 'Yes' the 'Total Price' column includes eBay collected tax and any fees charged to buyers.
If the value is 'No' then the 'Total Price' column does not include eBay collected tax and any fees charged to buyers.
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Payment method
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Commitment date
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Sale date
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Paid on date
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Post by date
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Minimum estimated delivery date
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Maximum estimated delivery date
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Dispatched on date
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Feedback left
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Feedback received
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My item note
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PayPal transaction ID
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Delivery service
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Tracking number
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Transaction ID
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Variation details
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Global Shipping Programme
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Global Shipping Reference ID
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Click and collect
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Click and Collect Reference Number
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eBay Plus
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Authenticity verification programme
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New field
If the value is "Yes" then the order qualifies for Authenticity Guarantee program.
If the value is "No" then the order does not qualify for Authenticity Guarantee program.
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| Authenticity verification status |
New field
If the value is "Pending" then the inspection check is still not done.
If the value is "Passed" then the authenticity check has passed and item will be sent to buyer.
If the value is "Failed" then the inspection check has failed and item will be returned back to seller.
If the value is "Passed with Exception" then the inspection check has passed and item will be sent to buyer.
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| Authenticity verification outcome reason |
New field
If the value is "Not authentic" then the inspection check has failed and item will be returned back to seller.
If the value is "Not as described" then the inspection check has failed and item will be returned back to seller.
If the value is "Customized" then the inspection check has passed and item will be sent to buyer.
If the value is "Miscategorized" then the inspection check has passed and item will be sent to buyer.
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eBay Fulfilment Programme
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Tax city
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New field
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Tax county
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New field
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Tax postcode
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New field
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Tax country
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New field
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Seller Hub orders download report vs. Selling Manager sales history download
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Column title
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What’s new
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Sales record number
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Order number
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Updated column title
Previous title: Order ID
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Buyer username
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Updated column title
Previous title: User Id
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Buyer name
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Updated column title and data change
Previous title: Buyer Fullname
Data change: Previously this field contained the name of the recipient. In the new report it contains the name of the buyer. The name of the recipient is now shown under the new Ship To Name column.
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Buyer email
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Buyer note
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Buyer address 1
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Buyer address 2
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Buyer city
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Buyer county
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Buyer postcode
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Buyer country
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Buyer Tax Identifier Name
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New field
Buyer Tax Identifier Name indicates the type of tax identification being used for the buyer.
Possible values: VATIN
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Buyer Tax Identifier Value
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New field
Buyer Tax Identifier Value indicates that the taxpayerId value. Example: VATIN number, which is the value-added tax identification number for the buyer.
Possible values: 1234566
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Post to name
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Post to phone
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Updated column title
Previous title: Buyer Phone Number
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Post to address 1
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Post to address 2
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Post to city
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Post to county
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Post to postcode
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Post to country
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Item number
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Updated column title
Previous title: Item Title
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Item title
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Custom label
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Sold via Promote your listings
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Quantity
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Sold For
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Updated column title
Previous title: Sale Price
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Postage and packaging
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Item Location
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New field
Item Location indicates the geographical location of the item (along with the value in the country field). This field provides city, province, state, or similar information.
Possible values: Zip Code, City, State, Country
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Item Zip Code
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New field
The zip code of the physical location of the order line item.
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Item Country
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New field
The two-letter ISO 3166 code representing the country of the address.
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Included VAT rate
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eBay Collect & Remit tax type
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New field
The type of tax collected for the transaction Includes types such as VAT, IST, etc.
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eBay Reference Name
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New field
eBay Reference Name indicates the VAT tax type, which will vary by country/region
Possible values: IOSS (or) OSS for EU, VOEC for Norway
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| eBay Reference Value |
New field
eBay Reference Value is the VAT identifier number (VATIN), which will vary by country/region.
Possible values: IOSS ID (1234567890123456), Norway VOEC NO: (12345..)
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| Tax Status |
New field
Tax Status indicates if tax is paid.
Possible values: VAT Paid
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eBay Collect & Remit Tax Rate
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New field
The rate used to calculate the tax amount. (SalesTaxpercentage).
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Seller collected tax
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Updated column title
Previous title: Sales Tax
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eBay collected tax
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New field
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| Electronic Waste Recycling Fee |
New field
Applies to US site only (ebay.com)
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| Mattress Recycling Fee |
New field
Applies to US site only (ebay.com)
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| Battery recycling fee |
New field
Specific state legislatures have written laws that require retailers to collect a battery recycling fee on sales of new and used lead acid batteries.
|
| White goods disposal tax |
New field
Specific state legislatures have written laws that require retailers to collect a tax for every new white goods item sold by a retailer and sent into the state – e.g. ovens, refrigerators, heaters, washers, etc.
|
| Tire recycling fee |
New field
Specific state legislatures have written laws that require retailers to collect a fee designated towards tyre recycling.
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| Additional fee |
New field
See Paying tax on eBay purchases for more information
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Total Price
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eBay Collected Tax Included in Total
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New field
If the value is 'Yes' then the 'Total Price' column includes eBay collected tax and any fees charged to buyers.
If the value is 'No' then the 'Total Price' column does not include eBay collected tax and any fees charged to buyers.
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Payment method
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Sale date
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Paid on date
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Post by date
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Minimum estimated delivery date
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Maximum estimated delivery Date
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Dispatched on date
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Updated column title
Previous title: Dispatch Date
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Feedback left
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Feedback received
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My item note
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Updated column title
Previous title: Private Notes
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PayPal transaction ID
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Delivery service
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Tracking number
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Transaction ID
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Variation details
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Global Shipping Programme
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Global Shipping Reference ID
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Click and Collect
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Click and Collect Reference Number
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eBay Plus
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| Authenticity Verification Program |
New field
If the value is "Yes" then the order qualifies for Authenticity Guarantee program.
If the value is "No" then the order does not qualify for Authenticity Guarantee program.
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| Authenticity Verification Status |
New field
If the value is "Pending" then the inspection check is still not done.
If the value is "Passed" then the authenticity check has passed and item will be sent to buyer.
If the value is "Failed" then the inspection check has failed and item will be returned back to seller.
If the value is "Passed with Exception" then the inspection check has passed and item will be sent to buyer.
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| Authenticity Verification Outcome Reason |
New field
If the value is "Not authentic" then the inspection check has failed and item will be returned back to seller.
If the value is "Not as described" then the inspection check has failed and item will be returned back to seller.
If the value is "Customized" then the inspection check has passed and item will be sent to buyer.
If the value is " Miscategorized" then the inspection check has passed and item will be sent to buyer.
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Insurance
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Column Removed
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Cash on delivery fee
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Column Removed
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Checkout Date
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Column Removed
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Invoice date
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Column Removed
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Invoice number
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Column Removed
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Notes to yourself
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Column Removed
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Unique Product Id
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Column Removed
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ProductIDType
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Column Removed
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ProductIDValue
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Column Removed
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ProductIDValue-2
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Column Removed
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Cash on delivery option
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Column Removed
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Sales and selling costs reports
You can now keep track of both your sales and your selling costs from the Sales section of the Performance tab - opens in new window or tab.
To generate a sales and costs report:
- Use the dropdown menus at the top of the Sales section - opens in new window or tab to refine your results:
- Choose a time period of your choice for the report (today, this week, this month, or this quarter)
- Choose a time period to compare your results to (month over month or year over year comparison)
- Select Generate Report.
In the All sales section of your report, you'll see a detailed breakdown of your item sales and postage costs. If you select Promoted Listings sales, you can also see what percentage of your total sales came via Promoted Listings. You can also see how all your sales compare to your selected prior time period.
In the Selling costs section of the report, you can see the amount and the percentage of your selling cost that came from eBay fees and postage labels. If you select the arrow beside eBay fees, you can also see a detailed breakdown of your eBay fees.
If you want to see sales performance insights for individual listings, select Download listings sales report.
Refurbished on eBay dashboard
If you sell items through the Refurbished on eBay programme, you can now easily monitor your progress in the Seller Hub Performance section. By selecting the Refurbished on eBay tab, you'll have access to a dashboard providing real-time metrics and insights into your monthly refurbished transactions.
The dashboard makes it easier to ensure you are meeting minimum programme requirement metrics as defined in the refurbished contract. These metrics are evaluated and refreshed on a monthly cadence, after the 25th of each month, based on a complete 3 month (90-day) rolling lookback period. Sellers can also download data for transactions in the programme dashboard via the transactions tab.
If you have questions on your programme metrics please email us at refurbishedprogramme@ebay.com.
