Grinding It Out : The Making of Mcdonald's by Ray Kroc (1992, Trade Paperback)

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This book is a fascinating biography of the man behind the creation of one of the most successful fast food chains in the world.

About this product

Product Identifiers

PublisherSt. Martin's Press
ISBN-100312929870
ISBN-139780312929879
eBay Product ID (ePID)130610

Product Key Features

Book TitleGrinding It Out : the Making of Mcdonald's
Number of Pages256 Pages
LanguageEnglish
Publication Year1992
TopicCulinary, Industries / Food Industry, Business, Corporate & Business History
FeaturesRevised
IllustratorYes
GenreBiography & Autobiography, Business & Economics
AuthorRay Kroc
FormatTrade Paperback

Dimensions

Item Height0.6 in
Item Weight4.2 Oz
Item Length6.8 in
Item Width4 in

Additional Product Features

Intended AudienceTrade
Dewey Edition23
Reviews"Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it." --Tom Robbins,Esquiremagazine "A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc." --West Coast Review of Books "He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!" --Philadelphia Sunday Bulletin, "Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it." -- Tom Robbins, Esquire magazine "A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc." -- West Coast Review of Books "He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!" -- Philadelphia Sunday Bulletin, "Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it." --Tom Robbins, Esquire magazine "A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc." -- West Coast Review of Books "He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!" -- Philadelphia Sunday Bulletin, He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!
Dewey Decimal647.9573
Edition DescriptionRevised edition
SynopsisFew entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries. But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise. Now meet Ray Kroc, the man behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and born storyteller, he will fascinate and inspire you. You'll never forget Ray Kroc.

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  • Read this book about true story McDonald. It is lightweight and easy to carry with you everywhere.

    Check out this book on how McDonald's got started. The owner of the McDonald's wrote it. You can learn something about the business and understand its operation. It is a good book.

    Verified purchase: YesCondition: New

  • Great book

    For any fan of business or life, a terrific, compelling read!

    Verified purchase: YesCondition: Pre-owned

  • title was dead on!

    great story

    Verified purchase: YesCondition: Pre-owned

  • Content

    Still reading as it seems to be a little hard to stick with.

    Verified purchase: YesCondition: Pre-owned

  • Nice Book

    Great Product!!!

    Verified purchase: YesCondition: Pre-owned

  • Exactly what I ordered

    Exactly what I ordered

    Verified purchase: YesCondition: New

  • Well pleased

    Well pleased.

    Verified purchase: YesCondition: Pre-owned

  • In good shape

    Item arrived as specified.A good read indeed.

    Verified purchase: YesCondition: New

  • A

    A

    Verified purchase: YesCondition: Pre-owned