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The Tipping Point : How Little Things Can Make a Big Difference CD Audiobook NEW

wnbagals
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Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9781600240058

About this product

Product Information

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Product Identifiers

Publisher
Hachette Audio
ISBN-10
1600240054
ISBN-13
9781600240058
eBay Product ID (ePID)
57567652

Product Key Features

Book Title
Tipping Point : How Little Things Can Make a Big Difference
Topic
General, Social Psychology, Statistics, Marketing / Research
Publication Year
2007
Language
English
Genre
Psychology, Business & Economics, Social Science
Author
Malcolm Gladwell
Format
Compact Disc

Dimensions

Item Height
1.5in
Item Length
5.8in
Item Width
5.2in
Item Weight
7.4 Oz

Additional Product Features

Intended Audience
Trade
Reviews
Why is it that fashion trends change the way we dress? Why do various TV shows, movies, and books become so popular? Malcolm Gladwell provides a diagram of our society, along with an analysis of the strategies people apply to influence and mold its direction. Gladwell describes the personality types that create trends and those that influence others by "spreading the word." History takes on a whole new perspective as he describes events of early America that specifically follow his theories of "selling the public on an idea" and "social epidemics." Feedback from market mavericks further substantiates Gladwell's viewpoints. B.J.P. AudioFile 2001, Portland, Maine [Published: AUG/ SEPT 01], Why is it that fashion trends change the way we dress? Why do various TV shows, movies, and books become so popular? Malcolm Gladwell provides a diagram of our society, along with an analysis of the strategies people apply to influence and mold its direction. Gladwell describes the personality types that create trends and those that influence others by "spreading the word." History takes on a whole new perspective as he describes events of early America that specifically follow his theories of "selling the public on an idea" and "social epidemics." Feedback from market mavericks further substantiates Gladwell's viewpoints. B.J.P. © AudioFile 2001, Portland, Maine [Published: AUG/ SEPT 01]
Dewey Edition
22
Grade from
Eighth Grade
Number of Volumes
8 Vols.
Grade to
College Graduate Student
Dewey Decimal
302
Edition Description
Unabridged Edition

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wnbagals

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    Excellent product....good listen

    Verified purchase: YesCondition: Pre-ownedSold by: trjaja