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Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide By Ralph F. Wils
£2.86
Condition:
Very Good
A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections.
- Buy it nowPlanning Your Internet Marketing Strategy: A Doctor Ebiz Guide By Ralph F. Wils
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Postage:
£8.99 Standard Int'l Postage.
Located in: South East, United Kingdom
Delivery:
Estimated between Wed, 25 Jun and Mon, 7 Jul to 94104
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30 days return. Buyer pays for return postage. If you use an eBay delivery label, it will be deducted from your refund amount.
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eBay item number:126411648138
Item specifics
- Condition
- Title
- Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide
- ISBN
- 9780471441090
- Publication Year
- 2001
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Planning Your Internet Marketing Strategy: a Doctor Ebiz Guide
- Item Height
- 232 mm
- Publisher
- John Wiley & Sons INC International Concepts
- Subject
- Computer Science, Marketing, Business
- Item Weight
- 428 g
- Item Width
- 156 mm
- Number of Pages
- 272 Pages
About this product
Product Information
A top international authority on Web marketing and e-commerce provides a sure-fire formula for developing a winning e-commerce marketing strategy One of the biggest reasons why so many Internet-based businesses fail isn't poor product or service, or technology failures, or even lack of funding. As Internet marketing guru Ralph F. Wilson explains in this ground-breaking book, a preponderance of e-business failures can be traced back to a lack of know- ledge about the Internet's full potential as a marketing and sales tool. With the help of case studies of outstanding e-business successes and failures, Wilson describes how to develop four, core e-business marketing competencies. Readers learn how to develop a USP, clarify goals, and perform analysis and customer profiling. They also learn how to perform product positioning; develop a balanced promotional mix; provide lifetime customer value; and much more. Ralph F. Wilson (Loomis, CA) is the founding editor of three popular e-business publications read by 130,000 subscribers in 130 countries: Web Marketing Today, Web Commerce Today, and Doctor Ebiz.
Product Identifiers
Publisher
John Wiley & Sons INC International Concepts
ISBN-13
9780471441090
eBay Product ID (ePID)
89056981
Product Key Features
Number of Pages
272 Pages
Publication Name
Planning Your Internet Marketing Strategy: a Doctor Ebiz Guide
Language
English
Subject
Computer Science, Marketing, Business
Publication Year
2001
Type
Textbook
Format
Paperback
Dimensions
Item Height
232 mm
Item Weight
428 g
Item Width
156 mm
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Seller business information
VAT number: GB 724498118
CRN: 03800600
Safety and accessibility information
About this seller
baham_books
99.4% positive Feedback•10.6M items sold
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Seller Feedback (3,468,712)
- a***i (358)- Feedback left by buyer.Past monthVerified purchaseI had an outstanding experience with this seller! The item was exactly as described, and it arrived well-packaged and in perfect condition. The seller was incredibly responsive and helpful, answering all my questions promptly. The shipping was super fast, and I received the package within just a few days. A truly professional and reliable seller who goes above and beyond to provide exceptional service. I look forward to doing business with them again in the future. Thank you so much!
- n***s (1841)- Feedback left by buyer.Past 6 monthsVerified purchaseThe item was said to be in very good condition? When it arrived and i opened the package the front cover and front page had what looked like coffie stains split over it. Sent message to seller. And they gave me a full refund . With no questions asked. Really good seller.
- l***r (719)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book unfortunately went to a different address due to the Post workers. Great communication from seller when I contacted them to say it hadn’t arrived. Thankfully it turned up a few days later. Item was packaged well. Good value. Item as described.There Was an Old Lady Who Swallowed a Fly (Classic Books with H .9780859537278 (#124017600873)
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