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The Living Company: Growth, Learning and Longevity in Business,Arie de Geus

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Last updated on 29 Apr, 2025 21:47:43 BSTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
Title
The Living Company: Growth Learning and Longevity in Business
ISBN
9781857881851
Publication Year
1999
Type
Textbook
Format
Paperback
Language
English
Publication Name
The Living Company: Growth, Learning and Longevity in Business
Item Height
233 mm
Author
Arie De Geus
Publisher
John Murray Press
Subject
Management
Item Weight
336 g
Item Width
155 mm
Number of Pages
224 Pages

About this product

Product Information

In The Living Company, the man who introduced the revolutionary concept of the learning organization has turned his attention to identifying the critical characteristics of organizational longevity. Arie de Geus reveals the keys to managing for a long and prosperous organizational life. He draws a sharp distinction between living companies, the purpose of which is to fulfill their potential and perpetuate themselves as ongoing communities, and economic companies, which are in business solely to produc wealth for a small group of individuals. He shows clearly that living companies manage for survival; economic companies manage for profit. With nearly 40 years of experience at Royal Dutch/Shell, where he was involved firsthand with implementing the renowned scenario planning technique, de Geus describes how he came to explore and understand the special qualities of living companies. Among a wide array of important factors, long-lived companies have four essential traits in common. At a minimum, these firms are sensitive to their environment in order to learn and adapt; cohesive, with a strong sense of identity; tolerant of unconventional thinking and experimentation; and conservative in financial policy to retain the resources that allow for flexibility.

Product Identifiers

Publisher
John Murray Press
ISBN-13
9781857881851
eBay Product ID (ePID)
86507137

Product Key Features

Number of Pages
224 Pages
Publication Name
The Living Company: Growth, Learning and Longevity in Business
Language
English
Subject
Management
Publication Year
1999
Type
Textbook
Author
Arie De Geus
Format
Paperback

Dimensions

Item Height
233 mm
Item Weight
336 g
Item Width
155 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Arie De Geus

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