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Fashion Buying, 2nd Edition,Helen Goworek

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Last updated on 13 Jun, 2025 07:24:05 BSTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
Title
Fashion Buying, 2nd Edition
ISBN
9781405149921
Publication Year
2007
Type
Textbook
Format
Paperback
Language
English
Publication Name
Fashion Buying
Item Height
245 mm
Author
Helen Goworek
Publisher
John Wiley & Sons AND Sons LTD
Subject
Business
Item Weight
358 g
Item Width
169 mm
Number of Pages
200 Pages

About this product

Product Information

Fashion buying, a key component in fashion retailing, is second only to design as a career option for fashion graduates. The buyer has a central role in influencing what consumers choose to wear and in determining whether a fashion retailing company succeeds or fails. Buying is a multi-faceted job, which typically involves fashion forecasting, range-planning, garment sourcing and budgeting. This comprehensive textbook describes the buying cycle, buying for stores and mail order and how to start a career in fashion buying. A glossary of buying terminology, as well as input from fashion buyers currently working for major companies, give a clear insight into this exciting and challenging role. The new edition has been revised throughout, includes more emphasis on buying for the internet, and all the interviews have been updated or replaced.

Product Identifiers

Publisher
John Wiley & Sons AND Sons LTD
ISBN-13
9781405149921
eBay Product ID (ePID)
87283913

Product Key Features

Number of Pages
200 Pages
Publication Name
Fashion Buying
Language
English
Subject
Business
Publication Year
2007
Type
Textbook
Author
Helen Goworek
Format
Paperback

Dimensions

Item Height
245 mm
Item Weight
358 g
Item Width
169 mm

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Helen Goworek

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