Picture 1 of 2
Picture 1 of 2
Marketing: Concepts and Strategies by Pride, William M. Paperback Book The Cheap
8M+ feedback. Millions of books, dvds & more in stock!
£3.49
Condition:
8 available / 91 sold
Postage:
Located in: GB, United Kingdom
Delivery:
Varies
Returns:
Payments:
Get more time to pay. See payment informationfor PayPal Credit - opens in a new window or tab
Shop with confidence
Seller assumes all responsibility for this listing.
eBay item number:141944332181
Item specifics
- Condition
- Title
- Marketing: Concepts and Strategies: 5th Edition
- Book Title
- Marketing: Concepts and Strategies: 5th Edition
- ISBN
- 061853203X
- EAN
- 9780618532032
- Binding
- Paperback / softback
- Date of Publication
- 2005-02-25
- Release Title
- Marketing: Concepts and Strategies: 5th Edition
- Artist
- Pride, William
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 2005
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Marketing : Concepts and Strategies, European Edition
- Publisher
- Cengage Learning, INC International Concepts
- Subject
- Marketing
- Number of Pages
- 896 Pages
About this product
Product Information
Throughout the 1980's Bill Pride and OC Ferrell's text led the way in the USA, with full colour design and cutting edge supplements for tutors. In the UK and Europe, tutors mainly used Kotler's or McCarthy's books. In 1991 Warwick-based Sally Dibb and Lyndon Simkin joined forces with Bill Pride and O.C. Ferrell to produce the first European edition of 'Marketing: Concepts and Strategies'. This trail-blazing Euro-text proved hugely popular with tutors and students, prompting rival publishers to sponsor a host of poor imitations. Each new edition of 'Marketing: Concepts and Strategies' is a full re-write, never a minor revision. The best and most popular features from the previous edition are retained, while peer suggestions coupled with Sally and Lyndon's experience at Warwick Business School lead to a topical and insightful set of additions and improvements. In this way, existing tutors find there is convenient synergy between their course structures and the revised content, while students benefit from coverage of the leading-edge concepts and thinking in the discipline. A significant change for the 5th edition has been the incorporation of practitioners' views about the role of marketing, from leading exponents in Calor, Fujitsu and Tilda, to name only some. Just as truly effective marketing for practitioners require the word 'strategic' placing in front of 'marketing', this addition of 'Marketing: Concepts and Strategies' has put greater emphasis on the process and associated concepts of strategic marketing. As a result, this edition is genuinely applicable to undergraduates, MBAs or college students studying for professional exams. Recommended by The Chartered Institute of Marketing.
Product Identifiers
Publisher
Cengage Learning, INC International Concepts
ISBN-13
9780618532032
eBay Product ID (ePID)
91372932
Product Key Features
Publication Name
Marketing : Concepts and Strategies, European Edition
Format
Paperback
Language
English
Subject
Marketing
Publication Year
2005
Type
Textbook
Number of Pages
896 Pages
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
WORLD OF BOOKS LIMITED
Debbie Nicholl
Mulberry House
Woods Way
Goring-by-sea
West Sussex
BN12 4QY
United Kingdom
Value added tax number:
- DE 281042328
- EL 996857788
- ES N8267548I
- FR 27823676960
- GB 922696893
- IT 00185819992
Company registration number:
- 06437594
I certify that all my selling activities will comply with all EU laws and regulations.
Seller assumes all responsibility for this listing.
eBay item number:141944332181
Post to me
Item doesn't post to United States
Item location:
GB, United Kingdom
Posts to:
Belgium, Bosnia and Herzegovina, Brazil, Canada, Chile, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Greece, Hong Kong, Hungary, Iceland, India, Ireland, Israel, Italy, Japan, Jordan, Kuwait, Latvia, Liechtenstein, Lithuania, Luxembourg, Malaysia, Maldives, Malta, Montenegro, Morocco, Netherlands, New Zealand, Norway, Peru, Poland, Portugal, Republic of Croatia, Rwanda, Singapore, Slovakia, Slovenia, South Korea, Spain, Sri Lanka, Sweden, Thailand, Worldwide
Excludes:
Afghanistan, Australia, Austria, Germany, Libya, Nauru, Russian Federation, Somalia, Switzerland, Ukraine, United States, Yemen
| Dispatch time |
|---|
| Will usually dispatch within 1 working day of receiving cleared payment. |
| Taxes |
|---|
| Taxes may be applicable at checkout. Learn moreLearn more about paying tax on eBay purchases. |
Returns policy
| After receiving the item, cancel the purchase within | Return postage |
|---|---|
| 30 days | Buyer pays for return postage |
Refer to eBay return policyopens in a new tab or window for more details. You're covered by the eBay Money Back Guaranteeopens in a new tab or window if you receive an item that is not as described in the listing.
The buyer is responsible for return postage costs.
| Return policy details |
|---|
| Returns accepted |
Most purchases from business sellers are protected by the Consumer Contract Regulations 2013 which give you the right to cancel the purchase within 14 days after the day you receive the item. Find out more about your rights as a buyer and exceptions.
Payment details
Payment methods
Popular categories from this shop
Registered as a business seller
Seller Feedback (12,721,140)
This item (10)
All items (12,721,140)
r***c (43)- Feedback left by buyer.
More than a year ago
Verified purchase
Condition as described, affordable price with free delivery. EXCELLENT *****
e***l (400)- Feedback left by buyer.
More than a year ago
Verified purchase
arrived in good quality and super fast!
o***o (390)- Feedback left by buyer.
More than a year ago
Verified purchase
Thank You Excellent Product And Shipping!
8***- (179)- Feedback left by buyer.
Past 6 months
Verified purchase
I think this item (which was one of four bought at the same time as part of a special offer) had to be re-despatched. I told them it didn't arrive with the other books so they made arrangements to get it to me ASAP. They said it would be despatched within 48 hours and it was despatched within 24. I had it on my doorstep in 3 days, in very good condition as described. Very happy with the price and the service, highly recommended seller. Very professional.
s***l (54)- Feedback left by buyer.
Past month
Verified purchase
Really pleased with the book 📚 being just as described. Really low price and good value for the money. Dispatched and delivered quickly. Good packaging. Good communication with the seller and would most definitely buy from them again and highly recommend.
o***_ (81)- Feedback left by buyer.
Past month
Verified purchase
Perfect seller. Prompt dispatch, fast delivery, great price, appropriate packaging, item's exactly as described, and excellent communication. Five stars ☆☆☆☆☆
Product ratings and reviews
Most relevant reviews
- 19 Mar, 2023
Marketing Concepts and Strategies
Verified purchase: YesCondition: Pre-ownedSold by: cmedia_group
- 14 Jun, 2019
Very good
Verified purchase: YesCondition: Pre-ownedSold by: worldofbooks08
- 29 Aug, 2019
The best
Verified purchase: YesCondition: Pre-ownedSold by: worldofbooks08
- 29 Nov, 2010
great
More to explore:
- Marketing Paperback Dictionaries & Reference Books,
- Tennessee Williams Paperbacks Books,
- William Shakespeare Paperbacks Books,
- Paperback Marketing Adult Learning & University Books,
- Non-Fiction Paperback Marketing Fiction & Books,
- William Shakespeare Paperback Fiction & Books,
- William Shakespeare Antiquarian & Collectable Books Paperback,
- William Shakespeare It Fiction Paperback Fiction & Books,
- William Shakespeare Paperback Dictionaries & Reference Books,
- Fiction Paperback William S. Burroughs & Fiction Books