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Trade Fair Design Annual 2019/20, Marinescu, Poesch 9783899863130 HB Har.+ - Picture 1 of 2
Trade Fair Design Annual 2019/20, Marinescu, Poesch 9783899863130 HB Har.+ - Picture 2 of 2
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Trade Fair Design Annual 2019/20, Marinescu, Poesch 9783899863130 HB Har.+

carum-37
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Located in: Evansville, Indiana, United States
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eBay item number:144365976171
Last updated on 20 Jun, 2023 06:30:22 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
PublishedOn
2019-12-09
ISBN
9783899863130

About this product

Product Identifiers

Publisher
Avedition
ISBN-10
3899863135
ISBN-13
9783899863130
eBay Product ID (ePID)
10038843558

Product Key Features

Book Title
Trade Fair Design Annual 2019/20
Number of Pages
288 Pages
Language
English
Topic
Graphic Arts / Branding & Logo Design, Interior Design / General, Graphic Arts / Commercial & Corporate
Publication Year
2020
Illustrator
Yes
Genre
Design, Architecture
Author
Sabine Marinescu
Format
Hardcover

Dimensions

Item Height
1 in
Item Weight
34.9 Oz
Item Length
12.4 in
Item Width
9.2 in

Additional Product Features

Intended Audience
Trade
Synopsis
* The standard reference work in the trade fair design worldCurrent brand communication is increasingly moving towards real-digital narratives. The storytelling trend plays a major role in this, as well as the type of communication, in times of complete digitization. Particularly at trade fairs, personal discussion is still the key aspect of every presentation. With this edition of the Trade Fair Design Annual, the authors present a series of successful examples of transmedia storytelling, attaching particular importance to the accomplished use of means of communication. What is decisive, however, is the exceptional design of the overall presentation, which can add communicative and therefore informative value for the exhibitor, as well as provide an emotional experience for the visitors.Text in English and German., - The standard reference work in the trade fair design worldCurrent brand communication is increasingly moving towards real-digital narratives. The storytelling trend plays a major role in this, as well as the type of communication, in times of complete digitization. Particularly at trade fairs, personal discussion is still the key aspect of every presentation. With this edition of the Trade Fair Design Annual, the authors present a series of successful examples of transmedia storytelling, attaching particular importance to the accomplished use of means of communication. What is decisive, however, is the exceptional design of the overall presentation, which can add communicative and therefore informative value for the exhibitor, as well as provide an emotional experience for the visitors. Text in English and German.

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carum-37

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