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How to Open a Financially Successful Specialty Retail & Gourmet Foods Shop:...

by Fullen, Sharon L.; Brown, Douglas R. | PB | Good
ThriftBooks
(3910049)
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US $8.31
Approximately£6.12
Condition:
Good
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ... Read moreAbout condition
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eBay item number:146438168571
Last updated on 09 May, 2025 15:40:33 BSTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read, but is in good condition. Minimal damage to the book cover eg. scuff marks, but no holes or tears. If this is a hard cover, the dust jacket may be missing. Binding has minimal wear. The majority of pages are undamaged with some creasing or tearing, and pencil underlining of text, but this is minimal. No highlighting of text, no writing in the margins, and no missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ...
Binding
Paperback
Weight
0 lbs
Product Group
Book
IsTextBook
No
ISBN
9780910627320

About this product

Product Identifiers

Publisher
Atlantic Publishing Group, Inc.
ISBN-10
0910627320
ISBN-13
9780910627320
eBay Product ID (ePID)
30472015

Product Key Features

Book Title
How to Open a Financially Successful Specialty Retail and Gourmet Foods Shop
Number of Pages
286 Pages
Language
English
Topic
Industries / Retailing, General, Industries / Food Industry, New Business Enterprises
Publication Year
2004
Illustrator
Yes
Genre
Business & Economics
Author
Sharon L. Fullen, Douglas R. Brown
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
13.7 Oz
Item Length
7.9 in
Item Width
5.1 in

Additional Product Features

Intended Audience
Trade
LCCN
2004-008414
Dewey Edition
22
Dewey Decimal
381/.456413/00681
Table Of Content
Starting Your Own Gourmet Store; Launching Your Business; The Basics of Buying a Gourmet Shop; How to Invest in a Franchise; Planning for Success - Writing a Business Plan; Launching Your Business -- Pre-opening Activities; Successful Employee Relations and Labour Cost Control; Your Customers; Marketing Your Business; Public Relations: How to Get Customers in the Door; Choosing Your Sales Mix; Equipping Your Store; Public Areas of Your Store; Back-of-the-Store Work Area; Creating a Safe and Productive Environment; Your Store Staff; Purchasing; Cash Flow; Financial Management and Budgeting; Basic Cost Control for Retail Operations; Controlling Your Labour Costs; Leaving Your Retail Business; Resources.
Synopsis
The $20 billion gourmet market is nearly recession-proof. In fact, experts indicate that gourmet products actually do better in uncertain times like these as consumers seek out affordable luxuries. If you plan to open a specialty retail store, or perhaps a small store inside an existing retail space then this book is a must. Although gourmet foods command a price double and up to ten times higher than that of grocery store brands, there are those consumers that are content and look to pay a premium price for premium items. This book shows how, with minimal effort and a small investment compared to other food businesses, how you can start your own specialty retail store and be highly profitable This is the A-to-Z guide to making it in your own store. Learn the expert tips, tricks, and a vast gold mine of crucial how-to information you just can't find anywhere else. This is a perfect book for entrepreneurs, schools, colleges and technical training centers. This detailed text contains all the information you will ever need to needed to start, operate, and manage a highly profitable specialty store. While providing detailed instruction and examples, the author leads you through finding a location that will bring success, learn how to draw up a winning business plan (The Companion CD-ROM has the actual business plan you can use in MS Word TM), how to buy and sell a store, basic cost control systems, profitable product planning, sample floor plans & diagrams, successful kitchen management, equipment layout and planning, food safety & HACCP, successful food & beverage management, legal concerns, sales and marketing techniques, pricing formulas, learn how to set up computer systems to save time and money, learn how to hire & keep a qualified professional staff, brand new IRS tip reporting requirements, managing and training employees, generate high profile public relations and publicity, learn low cost internal marketing ideas, low and no cost ways to satisfy customers and build sales, learn how to keep bringing customers back, accounting & bookkeeping procedures, auditing, successful budgeting and profit planning development, as well as thousands of great tips and useful guidelines. Never before has so much practical information about the specialty store business been offered in one book. This is an ideal guide new for comers to the business as well as experienced operators. In addition to basic operational practices this book will demonstrate show how to: increase impulse sales and improve presentation, utilize merchandising fixtures and techniques, cross merchandising, point of purchase materials, how to develop a product sampling program. The companion CD-ROM is included with the print version of this book; however is not available for download with the electronic version. It may be obtained separately by contacting Atlantic Publishing Group at sales@atlantic-pub.com Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed., Book & CD-ROM. This is the A-to-Z guide to making it in your own store. Learn the expert tips, tricks, and a vast gold mine of crucial how-to information you just can't find anywhere else. This is a perfect book for entrepreneurs, schools, colleges and technical training centres. This detailed text contains all the information you will ever need to needed to start, operate, and manage a highly profitable speciality store. This is an ideal guide new for comers to the business as well as experienced operators. In addition to basic operational practices the book will demonstrate how to: increase impulse sales and improve presentation, utilise merchandising fixtures and techniques, cross merchandising, point of purchase materials, how to develop a product sampling program.
LC Classification Number
HD62.5.B7623

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